NestLens
Portfolio Company

Firmly

Seattle, United States

Overview

firmly (Firmly.ai) is an agentic commerce platform enabling consumers to buy at the point of inspiration across digital touchpoints without complex merchant integrations; founded in 2019 by Kumar N Senthil, and one of 11 startups selected for Mastercard's Start Path Emerging Fintech program.

Key Facts

Sector
Fintech

Focus Areas

Fintech
Visit website ↗View full profile on NestLens →

Related on NestLens

Last updated May 29, 2026