Firmly
Seattle, United States
Overview
firmly (Firmly.ai) is an agentic commerce platform enabling consumers to buy at the point of inspiration across digital touchpoints without complex merchant integrations; founded in 2019 by Kumar N Senthil, and one of 11 startups selected for Mastercard's Start Path Emerging Fintech program.
Key Facts
- Sector
- Fintech
Focus Areas
Fintech
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Last updated May 29, 2026