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Understory

Madison, United States

Overview

Understory builds proprietary, maintenance-free weather sensors and uses the ground-truth data to offer parametric insurance products (e.g. hail coverage) for weather-exposed industries like auto and agriculture; founded in 2012 in Madison, Wisconsin, and an alumnus of the gener8tor accelerator's first cohort.

Key Facts

Sector
Insurtech

Focus Areas

Insurtech
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Last updated May 26, 2026